We’re united by authentic connection, shared purpose, and a deep commitment to the integral community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. The Growth & Lifecycle zone at The Knot Worldwide owns how couples enter their planning journey and how they keep moving through it. As Lead Product Manager, Acquisition, you will own the top of that funnel: how couples discover us, what they experience before they ever log in, and how they cross from anonymous visitor to known couple. You will be the owner of the Acquisition squad, accountable for the strategy, the logged-out experience, and the outcomes that turn demand into account creation, then a clean handoff into the planning experience. You will report to the Senior Director of Product, Growth & Lifecycle and partner daily with marketing, engineering, design, and data science across our Barcelona and US hubs.



Every bet ties to a user problem, learning agenda, and metric and, with discretion, reads against a clean test; the plan changes when the data or customer problem does.
Set the strategy and 1-to-2 year roadmap for top-of-funnel couple acquisition, with a clear, defensible point of view on how paid and organic growth fit together.
Drive conversion through stronger merchandising, a compelling brand presence, and unmistakable clarity on what TKWW does for couples, backed by relentless experimentation on acquisition surfaces.
Own account creation and sign-in, and the quality of the handoff into the planning experience.
Co-pilot with our Consumer Marketing and Product Marketing leads, treating them as embedded squad members rather than external stakeholders, to rapidly build, test, and scale landing pages and campaigns.
7+ years of product management experience, including ownership of top-of-funnel gro

📌 Senior/Lead Product Manager (España)
🏢 The Knot Worldwide
📍 España