Project overview:

Benrey is a digital powerhouse driving growth for world-class iGaming brands. We don’t just "make ads"; we engineer high-performance customer journeys across the UK, Europe, Latin America, and Africa.

As we expand into Peru, we are looking for a sharp and experienced Copywriter to join our international creative hub. Your goal: to own the voice of our iGaming brands in Peru and convert local passion into measurable results.

Our expectation:
You are a master of Peruvian-Spanish who understands that effective copy is a blend of local soul and global performance standards. Working alongside an international team of Copywriters, Media-Buyers and Designers, you will be responsible for localising high-level brand strategies into punchy, high-converting copy that resonates with the Peruvian audience.

Key Responsibilities:

• Craft high-impact headlines, descriptions, and CTAs for Meta, Google, and display campaigns specifically for the Peruvian market..
• Translate general brand concepts into local nuances,



ensuring every ad feels authentic to the local sports betting culture..
• Write engaging scripts for animated videos and UGC content, bridging the gap between international brand ambassadors and the local player base..
• Collaborate with our internal teams to analyse and improve ad performance..
• Work with a global team of designers to deliver clear copy, ensuring visual assets and text work in harmony to drive conversions..

Your Skills and Competences:

• 3+ years of experience in copywriting, specifically for performance marketing (Meta, PPC, Social)..
• Native-level Spanish and high proficiency in English to thrive in our international team environment..
• Deep understanding of sports betting industry, including player psychology and market trends..
• Ability to write high-performing data-driven copy..
• Comfortable working in a fast-paced agency setting across multiple time zones and cultures..
• Ability to handle high-volume campaigns and tim

📌 Copywriter (Fluent Spanish) based in EU (Madrid)
🏢 Benrey
📍 Madrid