Описание
Payhawk is a general spend management solution for scaling businesses. It combines company cards, reimbursable expenses, and accounts payable in a single product, helping finance teams control and automate company spending at scale.
Задачи
- Become an expert on buying audiences, including customers and personas;
- Build market expertise around the product, competitor strengths and weaknesses, target audience pain points, and the technology ecosystem;
- Provide Sales and Marketing teams with clarity on Payhawk’s value for its buying audience;
- Oversee the creation and optimization of product positioning, value propositions, and messaging;
- Collaborate with Marketing and Sales Enablement to produce campaigns and content across the customer lifecycle;
- Partner with Product to define product strategy and roadmap based on market and sales insights;
- Partner with Product on Design Sprints to research and plan go-to-market propositions for new features;
- Lead the creation and maintenance of competitive enablement for Sales and Product teams;
- Oversee goals, strategy,



and execution for new product and feature launches;
- Connect Product and Commercial teams to ensure shared understanding and strategic alignment;
- Track, measure, and continuously iterate across win rate, deal velocity, pipeline, adoption, and expansion.

Требования
- Have 2+ years of B2B product marketing or equivalent experience;
- Have experience in B2B SaaS and/or a high-growth startup environment;
- Demonstrate strong writing, storytelling, and live enablement skills;
- Transform complicated concepts into clear and engaging content, including white papers, web pages, videos, ROI calculators, and presentations;
- Leverage advanced AI tools for content generation, rapid messaging optimization, and market intelligence analysis;
- Make analytical, data-driven, and customer-focused decisions;
- Nice to have: B2B SaaS experience, high-growth startup experience.

Условия
- Flexible working hours;

📌 product marketing manager forB SaaS (Barcelona)
🏢 Enfint
📍 Barcelona