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As Communications Manager for Spain, you will lead the country’s communications strategy across PR, social, influence, experiential, and branded content to support sales and business goals. You will manage in-country agencies, coordinate with cross-functional teams, and act as a TJX ambassador. Your work shapes Spain’s brand presence, consumer engagement, and market communications while staying aligned with European standards.

This role offers scope to influence brand storytelling in a dynamic, fast-paced retail environment.

Compensaciones / Ventajas

- Strategically lead and activate country communications plans to boost brand awareness, education, and footfall in line with business goals
- Manage in-country agency partners to deliver market communications
- Oversee Spanish consumer social media accounts and content calendars, aligning with European strategy
- Drive brand love and advocacy through influencer collaborations and long-term market partnerships
- Collaborate with internal teams and regional stakeholders to ensure Europe-wide alignment at a local level
- Maintain up-to-date industry knowledge in Spain and Europe to inform strategy
- Manage annual TK Maxx communications budget including PO management and budgeting
- Deliver and measure communications across in-country marketing disciplines within a European framework
- Identify commercially led communications opportunities with key Spanish business partners
- Plan store opening marketing communications to support launch and ongoing activity
- Lead reporting and insights to optimize best practices across communications




- Develop and activate corporate responsibility communications for Spain with marketing functions and charity partner
- Define and manage efficient communications processes with the Marketing Spain team and wider European CR function
- Deputise for the Marketing Spain Manager when required and cascade information
- Monitor and forecast the communications budget, anticipating challenges or opportunities

Responsabilidades

- Fluent in English with excellent writing and presenting skills
- Minimum 5 years’ experience in creating and delivering a communications strategy (PR, social, influence)
- Experience leading teams or agencies to deliver tactics
- Solid project management and stakeholder influence skills
- Proficiency with Microsoft Word, Excel, Google Docs
- Experience with social media and influencer measurement tools
- Strategic thinker able to connect dots and anticipate issues
- Up-to-date knowledge of xugodme trends in communications
- Experience with consumer brands, preferably international
- Spain market knowledge and ability to work across cultures
- Strong written/verbal communication and content creation across channels
- Strong storytelling, numeracy, and commercial mindset with KPI-driven results
- Ability to plan and meet tight deadlines, attention to detail
- Team player with relationship-building skills
- Diplomatic and credible in challenging thinking while maintaining trust
- Resilient, proactive, curious, and comfortable in evolving retail environments
- Willing to travel ~20% for store openings, events, and pan-European meetings
- Love of retail and openness to growth, recognition, and competitive benefits
- Commitment to equal opportunity employment

Requisitos principales

- competitive salary and benefits package

📌 Communications Manager Spain (FTC) (Madrid)
🏢 TJX
📍 Madrid