Head of Digital MarketingApplylocations: Madridtime type: Full timeposted on: Posted Todayjob requisition id: JR Sulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society.# About the roleJob Summary The Group Marketing & Communications Expert is responsible for managing large-scale communication and branding projects across the organization. Required to manage large projects or processes with limited oversight from manager. Join our Sulzer Marketing team and help us take Digital Marketing to the next level.We are seeking a strategic and hands-on Head of Digital Marketing to lead Sulzer’s global digital marketing agenda from Madrid. This role will drive demand generation, digital transformation, and customer engagement acrossmultiple business units and regions.You will own the digital ecosystem—spanning web, performance marketing, marketing automation,



and analytics—while building a high-performing team and embedding a data-driven culture. Digital Strategy & Transformation* Define and execute a general digital marketing strategy aligned with business growth priorities (incl. full ownership of campaign execution)* Lead digital transformation initiatives across channels, platforms, and customer journeys* Partner with commercial and product teams to align digital programs with sales objectivesDemand Generation & Performance Marketing* Drive qualified pipeline through integrated campaigns (SEO/SEM, paid media, ABM, A/B testing, email, social)* Optimize conversion funnels and lead lifecycle management* Own digital KPIs: traffic, engagement, MQLs, SQLs, opportunities, OI pipeline contribution, ROICustomer Experience & Web Ecosystem* Oversee global website strategy, UX/UI, personalization, and content performance* Ensure consistent, high-quality digital experiences across touchpoints* Champion customer-centricity and journey op

📌 Digital Marketing (Madrid)
🏢 Sulzer
📍 Madrid