Hays is partnering with a leading retail company to appoint a General Manager based in Valencia. This is a high-impact leadership role that will play a key part in accelerating business growth, strengthening commercial performance, and shaping the future of the organization in Spain. Key Responsibilities * Lead the Buying & Marketing organization in Spain and drive commercial performance across key categories. * Develop and implement initiatives to improve sales performance and customer frequency. * Analyze the current organization, identify capability gaps and build a stronger, more effective team. * Lead supplier relationships, category strategy, assortment decisions and commercial planning. * Ensure strong alignment between Buying, Category Management and Marketing activities. * Optimize promotional plans and marketing initiatives to increase customer engagement and drive impulse purchases. * Identify growth opportunities and implement initiatives to improve profitability and business performance.



* Work closely with international stakeholders to ensure alignment with group strategy and best practices. We are looking for a commercially driven leader with experience in: * Buying and Category Management. * Retail, FMCG or Consumer Goods environments. * Commercial strategy and business development. * Supplier negotiation and relationship management. * Trade Marketing and promotional planning. * Team leadership, coaching and organizational development. * Driving transformation and performance improvement initiatives. Requirements * Proven experience in senior commercial leadership roles. * Strong analytical and strategic thinking capabilities. * Hands-on leadership style with the ability to influence and execute. * Experience managing cross-functional teams. * Excellent stakeholder management skills. * Fluent Spanish and English.

📌 General Manager (Álava)
🏢 Hays
📍 Álava