Paid Media Specialist (Madrid)

Paid Media Specialist (Madrid)

16 ago
|
INNOCV Solutions U.
|
Madrid

16 ago

INNOCV Solutions U.

Madrid

Who are we?
We are an international digital consulting firm specialized in driving the evolution of the business models of large and mid-sized companies. We help our clients improve their competitiveness by connecting strategy, communication, design, technology, and data—always with a practical, impact-oriented approach.
With more than 2,000 people across different countries, we work on end-to-end projects: from strategic definition to implementation, measurement, and continuous optimization. Our focus is on turning data into real business decisions, not just producing reports.
About the role
We are looking for a SEM Specialist with strong expertise in Google Ads, Microsoft/Bing Ads, and eCommerce performance marketing to manage and optimize high-performing search campaigns for lead generation and online sales clients.
You’ll help maximize ROI through advanced bidding strategies, automation, technical optimizations, and data-driven decision making, working closely with creative, strategy, and analytics teams.
What do we value?




- 4+ years of experience managing Search campaigns in agency and/or client-side environments.
- Strong technical expertise in Google Ads and Microsoft/Bing Ads.
- Advanced knowledge of eCommerce performance campaigns and lead generation strategies.
- Strong experience with GA4, GTM, conversion tracking, and feed optimization.
- Experience optimizing bidding strategies (CPA, tROAS, pROAS).
- Analytical, organized, and results-driven mindset.
- Proactive team player with strong communication skills.

What will you do
- Plan, manage, and optimize Search campaigns across Google Ads and Microsoft/Bing Ads.
- Monitor KPIs and improve campaign performance through bidding, targeting, and feed optimizations.
- Implement automation solutions, scripts, and Merchant Center/CSS integrations.
- Develop tracking solutions and lead scoring integrations with CRM platforms.
- Conduct technical audits, keyword expansion, and landing page A/B testing.
- Collabora

📌 Paid Media Specialist (Madrid)
🏢 INNOCV Solutions U.
📍 Madrid

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