Experteer Overview Se anima a todos los posibles solicitantes a que se desplacen y lean la descripción completa del puesto antes de presentar su candidatura. As General Lead - Market Research, you will shape the MR strategy to steer Sanofi’s Pharma portfolio decisions. You’ll partner with Commercial leadership within the Insights u0026amp; Analytics team to translate research into actionable business insights. You will drive end-to-end MR methodologies, balancing speed, cost, and quality to support global and local market needs. Your work will influence brand planning, product launches, and cross-functional decision making in a fast-paced, data-driven environment. Compensaciones / Beneficios • Design and implement a Market Research strategy aligned with business goals, efficiency,
and cost targets • Translate insights into marketing decisions and strategic tradeoffs • Deliver audience-specific insights to Vaccine Asset Commercial teams • Provide strategic guidance and ad-hoc support to Commercial teams and Iu0026A • Contribute to brand planning by grounding strategies in MR insights • Collaborate with forecasting, analytics, and competitive intelligence to deliver integrated insights • Manage agency partnerships to ensure high-quality research and smooth processes • Stay updated on new MR methodologies and vendors • Specialize across therapy areas and coordinate with peers to minimize duplicate effort • Participate in commercial meetings, surfacing MR questions and presenting insights to senior leadership • Select vendors based on objectives and oversee fieldwork materials and reports • Oversee project compliance with procurement and SOPs • Create engaging deliverables with clear calls to action for stakeholders • Lead and develop MR team members as needed Responsabilidades • 7+ years of pharmaceutical market research experience • Strong experience with both quantitative and qualitative MR from end-to-end • Proven strategic thinking and life-sciences knowledge • Abil
📌 Global Lead (España)
🏢 Sanofi
📍 España