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As Communications Manager for Spain, you will lead the country’s communications strategy across PR, social, influence, experiential, and branded content to support sales and business goals. You will manage in-country agencies, coordinate with cross-functional teams, and act as a TJX ambassador. Your work shapes Spain’s brand presence, consumer engagement, and market communications while staying aligned with European standards. This role offers scope to influence brand storytelling in a dynamic, fast-paced retail environment.
Compensaciones / Ventajas
• Strategically lead and activate country communications plans to boost brand awareness, education, and footfall in line with business goals
• Manage in-country agency partners to deliver market communications
• Oversee Spanish consumer social media accounts and content calendars, aligning with European strategy
• Drive brand love and advocacy through influencer collaborations and long-term market partnerships
• Collaborate with internal teams and regional stakeholders to ensure Europe-wide alignment at a local level
• Maintain up-to-date industry knowledge in Spain and Europe to inform strategy
• Manage annual TK Maxx communications budget including PO management and budgeting
• Deliver and measure communications across in-country marketing disciplines within a European framework
• Identify commercially led communications opportunities with key Spanish business partners
• Plan store opening marketing communications to support launch and ongoing activity
• Lead reporting and insights to optimize best practices across communications
• Develop and activate corporate responsibility communications for Spain with marketing functions and charity partner
• Define and manage efficient communications processes with the Marketing Spain team and wider European CR fun
📌 Communications Manager Spain (Madrid)
🏢 TJX
📍 Madrid