Holidog connects millions of pet owners with trusted sitters for boarding, walks, and home visits across Europe. Our ambition is bold: double the company and become the #2 integral platform in pet care. We are building a product designed to grow internationally from day one, simplifying pet care at scale.
About the role
We are looking for a senior, product-minded CRO expert to build and own our experimentation engine across Product, Data and Technology. This is not a traditional CRO role. You will:
Build a structured experimentation system from idea to execution
Identify the highest-impact growth opportunities across the customer journey
Challenge product, UX and business decisions using data
Help teams prioritise what should actually be built
You will work closely with Product, Tech, Design and Leadership in a fast-paced, iterative environment where decisions are driven by experimentation rather than opinion.
About the product & the way we work
C2C marketplace (web app, mobile app coming next)
Product fully developed with AI assistance
Continuous product evolution through short iterations
No rigid experimentation roadmap — priorities evolve with data and business context
Multiple teams contributing ideas across Product, Marketing and Operations
Internal AI tools accelerating analysis, research and product development
Your profile
We are not looking for someone who simply runs A/B tests. We want someone who can:
Understand the product and business deeply
Build a scalable experimentation process
Turn data into clear product decisions
Balance product, UX, marketing and technical considerations
Help the company focus on the initiatives that create the highest business impact
Your responsibilities
Build and own Holidog's CRO operating system
Create a framework to collect, organise and prioritise ideas across teams
Define hypotheses, success metrics and experimentation plans
Identify opportunities across acquisition, act
📌 Senior Product-Led CRO Consultant (Madrid)
🏢 Hectorkitchen
📍 Madrid
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