15 ago
|
Jobtailor
|
Madrid
Responsibilities
Manage strategy: create and execute Influencer Marketing Strategy to elevate Semrush's presence in the AI Search and Enterprise through influencer and thought‑leadership activations.
Build Relationships: find influential personas within the marketing space and cultivate long‑term relationships with them.
Bring meaningful brand opportunities from your network and connections.
Turn Existing Customers into Advocates: collaborate with Sales and Marketing to identify success stories and turn them into brand advocates across social, events, podcasts.
Run Influencer and Thought Leadership Campaigns: work with top‑tier marketing experts and external agencies to co‑create content, campaigns, and media that drive visibility for Semrush Enterprise.
Build Community Through Events: plan and execute high‑impact experiences — from private dinners and roundtables to online activations — that deepen connections with key decision‑makers and foster a sense of community among influential Enterprise marketers.
Develop Strategic Messaging: ensure consistent,
compelling storytelling across all influencer and thought‑leadership touch‑points — aligned with Semrush’s Enterprise positioning.
Map Influence & Track Engagement: build a relationship intelligence system to monitor who influences whom, engagement history, and opportunities for activation.
Report on Impact: connect the dots between relationship‑building and business results. Show how engagements drive visibility, influence pipeline, and create strategic brand moments.
Qualifications
5–8+ years in communications, influencer marketing, or executive engagement — ideally in a B2B or SaaS environment.
Experience working with senior‑level marketing decision‑makers (CMO, VP, Director).
A strong understanding of the marketing landscape and top voices in the space.
Excellent relationship‑building and stakeholder management skills.
Proven project management experience (especially around events, campaigns, or pa
📌 Senior Influencer Relations Specialist – Social (Madrid)
🏢 Jobtailor
📍 Madrid