15 ago
|
Factorial
|
Madrid
Location:
Hybrid (Barcelona preferred)
Team:
Growth
Level:
Mid-to-Senior
Type:
Full-time
Annual Salary:
€45,000 to €49,000
Role Overview
Turn traffic into traction and make it scalable. Starting with Session-to-Lead on paid landing pages – working closely with Performance Managers – you’ll speed up experimentation, identify winning tests, and drive methodology adoption across the team. Over time, you will expand into the full acquisition funnel and website/landing page ownership.
What You’ll Do
Own and optimize the acquisition funnel end‑to‑end, starting with Session-to-Lead, focused initially on paid landing pages.
Work side by side with Performance Managers to align experimentation with paid channel strategy.
Speed up the experimentation cycle—from hypothesis to launch—to increase test velocity across markets.
Identify and scale winning tests that move conversion rate across all markets.
Drive adoption of the experimentation methodology across the Growth team, ensuring consistency in how tests are designed, run, and documented.
Expand scope to website and landing page conversion as S2L performance improves.
Analyze funnels, user behavior, and drop‑off points across the site.
Partner with designers and devs to build high‑velocity experiments.
Turn heatmaps, session recordings, and analytics into insights.
Craft hypotheses, prioritize roadmaps, and document learnings.
Be capable of shipping low/mid‑complex experiments without depending 100% on the development team.
What We’re Looking For
3+ years in growth, CRO, or performance‑focused UX.
Strong grasp of funnel analytics and user behavior.
Proficiency with GA4, HubSpot, VWO, and heatmaps.
Conversion copywriting instincts and an eye for detail.
Data‑driven mindset with a bias toward experimentation.
Comfort working across product, marketing, and dev.
Bonus Points If You Have
Basic HTML/CSS/JavaScript skills.
Experience in product‑led growth environments.
B2B SaaS or HR tech experience
📌 Growth Specialist (Madrid)
🏢 Factorial
📍 Madrid