VP of Engagement (Madrid)

VP of Engagement (Madrid)

15 ago
|
twentysix
|
Madrid

15 ago

twentysix

Madrid

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

At Medier, CRM is the heart of the business. We are looking for a VP of Engagement, who will own the full customer lifecycle strategy. In this role you will be responsible for ensuring that our general user base returns, engages, and grows in value. You will lead a massive, fast-scaling organization (including 80+ upcoming hires) and partner deeply with our technical teams to evolve our internal CRM product.

Responsibilities

Own the end-to-end retention, reactivation, and LTV strategy across multiple verticals (E-commerce, Fintech, Gaming, etc.)





Lead and mentor a 150+ person organization. Build scalable hiring, onboarding, and management structures to support rapid growth

Collaborate closely with the product and technical teams to align CRM strategy with platform architecture, automation logic, and AI integration

Oversee high-volume campaign execution across global markets, ensuring quality, deliverability, and localized relevance

Define and hit KPIs for churn reduction, ARPU, and engagement quality through advanced segmentation and personalization

Requirements

10+ years in CRM/Lifecycle leadership within fast-scaling tech environments (Fintech, E-commerce, Dating, or Gaming preferred)

Experience managing large teams (50–200+) and know how to build a culture of accountability without being authoritarian

Understanding of CRM architecture and "system logic." You don't just send emails; you build automated ecosystems. Expertise in multi-channel user journeys (Email, P

📌 VP of Engagement (Madrid)
🏢 twentysix
📍 Madrid

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