We are Kaizen Gaming
Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 20 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.
We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents.
Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?
Let’s start with the role
The Content Specialist will assist with the planning and execution of the brand’s marketing strategy throughout its various online and offline touchpoints, acting as a liaison with publishers, agencies and third parties and supporting all relevant communications of the local and international marketing teams. This role is focused on a range of content-driven activities,



with specific emphasis on optimizing the customer’s journey across our services and our communication channels, as well as contributing to the successful fulfillment of all content-related requirements of our brand.
As a Content Specialist, you will:
Assist with the marketing strategy for Spain, aligning local priorities with overall business objectives and commercial targets;
Assist with and develop and execute integrated marketing plans across brand, media, performance marketing, CRM, affiliates, sponsorships and partnerships;
Lead the planning and localisation of campaigns, ensuring all creative assets resonate with Spanish audiences and reflect local market dynamics;
Plan and deliver the editorial calendar on a monthly basis to ensure on-time content delivery;
Utilize all applicable content formats to share a unique content experience to members and partners;
Provide writing, editing and proofreading services for recurring or ad hoc copy requests, for example new offers or products, campaigns

📌 Content Specialist (Ceuta)
🏢 Kaizen Gaming
📍 Ceuta