Requirements

Previous experience creating copy for digital campaigns or Meta Ads

Understanding of performance marketing and what makes an ad convert

Creative profile with strong interest in digital culture and social media

Good instinct for identifying strong hooks, messages and creative formats

Ability to work in a fast-paced and dynamic environment

Proactive, hands-on and eager-to-learn mindset

Visual sensitivity and strong attention to detail

Good communication and teamwork skills

Fluent Spanish and good level of English

(Desirable) Constantly save ads, campaigns or ideas for inspiration

(Desirable) Stay updated on trends, formats and social media codes

(Desirable) Know the difference between entertaining content and content that converts

(Desirable) Are interested in consumer psychology and digital behavior

(Desirable) Enjoy generating ideas and testing new creative approaches

What the job involves

At COCUNAT, we’re looking for a Copywriter to join our Marketing Team and help us develop creative campaigns focused on performance and conversion

We’re looking for someone creative, fast and with strong creative instinct. Someone who understands how to capture attention on social media, what makes an ad work, and how to transform ideas into high-converting creatives





We’re not looking for purely aesthetic creativity. We’re looking for someone with a strong content mindset, performance-driven thinking, and genuine curiosity for understanding what is working across social platforms today

If you enjoy writing, conceptualizing ideas and spotting trends before everyone else, we’d love to meet you

Create copy for performance ads, mainly on Meta platforms

Develop hooks, claims and selling angles

Participate in the conceptualization of conversion-focused creatives

Think both about the copy and the visual hook of each ad

Analyze which creatives are performing and how to continue iterating them

Create clear and actionable briefs for creators and the creative team

Adapt messaging and formats depending on the audience and content type

Work on different creative approaches such as:

UGC, Founder content, Influencer content, Educational ads, Problem / solution, Before & after

Content featuring dermatologists and formulators

Constantly research trends, formats and winning ads

Detect what is working on social media and adapt it to the brand

Understand the product deeply to identify new communication territories

Continuously bring new references and creative ideas

#J-18808-Ljbffr

📌 Copywriter (Madrid)
🏢 Tamarind Intelligence
📍 Madrid