Overview

Senior Media Planner with experience in media planning, specialized in audiovisual and offline environments, with a strong focus on TV. Currently managing end-to-end planning, negotiation, and execution of campaigns for leading national and international advertisers. Brings a strategic mindset, strong analytical capabilities, and a deep understanding of the media.

Responsibilities

- Lead the planning and execution of offline media campaigns, with a strong focus on television, ensuring alignment with client objectives and KPIs.
- Develop a general vision across all media channels, consolidating campaign activity and performance analysis.
- Manage negotiation and buying strategies, optimizing media investments and ensuring efficiency.
- Coordinate with internal teams, media partners, and agencies to ensure smooth campaign delivery.
- Monitor and analyze campaign performance,



providing insights and recommendations for continuous improvement.
- Prioritize tasks and manage workloads effectively, ensuring timely delivery and high-quality outputs.

Qualifications

- +8 years of experience in media planning, with extensive expertise in TV and offline media.
- Strong analytical skills with experience in campaign tracking, reporting, and KPI management.
- Proven ability to manage multiple projects simultaneously with a high level of accuracy and attention to detail.
- Experience working with leading advertisers across multiple industries.
- Bachelor’s Degree in Business Administration and a Master’s Degree in Information Systems and Market Research.
- Advanced level of English to be evaluated by Talent Acquisition Team.

Why join us?

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📌 Operations Analyst (Madrid)
🏢 Talent
📍 Madrid