Job Purpose

Channel Sales Specialist will be responsible for the management and development of all sales channels for Truck & Bus Radial tyres. The role aims to ensure effective market coverage, optimize the network of wholesalers and distributors, and ensure that sales strategies are aligned with business objectives.

Main responsibilities
- Be responsible for achieving the assigned business objectives, ensuring growth and profitability.
- Plan and execute annual agreements on each product segment: order acquisition, sales campaigns, PO campaigns, sell-out actions and out-of-stock management.
- Execute pricing tactics and strategies, ensuring compliance with internal policies and proper management of trading conditions
- Develop and present customized action plans for the implementation of the strategy in the short and long term.
- Ensure proper credit management across all product segments.
- To be Bridgestone's point of contact for key customers, acting as an advisor to strengthen partnerships and satisfaction.




- Maintain regular communications with wholesalers and distributors to monitor sales, market trends, and gather feedback.
- Work with your retail/area sales manager and marketing team to perform field tasks and manage channel development, reducing conflicts and supporting business strategy.
- Develop and maintain a network of wholesalers and distributors as intermediaries between manufacturer, retailers and final fleets.
- Create a multi-level sales network with clear and defined roles for each distributor.
- Ensure broad geographic and market coverage, optimizing logistics efficiency and delegating inventory management to wholesalers.
- Provide ongoing training to distributors on products and sales techniques.
- Implement promotion and incentive programs to stimulate commercial performance.
- Monitor KPIs and sales reports to assess the effectiveness of the WS channel and adapt strategies based on market changes.
- Promote sustainable solutions, such as

📌 Channel Sales Specialist (Madrid)
🏢 Bridgestone
📍 Madrid