Important laboratory,located in Madrid needs to incorporate in its staff a person in the Marketing area. Professional focused on integrating scientific evidence into marketing strategies, aiming to maximize product positioning and its impact on clinical practice. Strategy and Planning
Definition and implementation of medical marketing plans Market, competitor, and clinical trend analysis Identification of growth and positioning opportunities Scientific Communication and Positioning
Translation of clinical evidence into clear and differentiated messages Development of scientific claims and key messages Ensuring regulatory compliance across all communications Materials and Campaigns
Creation and validation of promotional and scientific materials Design of multichannel campaigns (digital and in-person) Adaptation of content to different healthcare professional profiles Cross-functional Collaboration
Alignment of scientific strategy with commercial objectives Training of the sales force on product and scientific messaging KOL Engagement
Identification and collaboration with key opinion leaders Participation in advisory boards and strategic projects Integration of clinical insights into marketing strategy Analysis and Results
Monitoring of KPIs, campaigns, and product performance Impact assessment and strategy optimization Market share and trend monitoring Training and Scientific Activities
Participation in congresses, symposiums, and medical events Support for continuing medical education initiatives A results-driven approach focused on connecting science and strategy to deliver real value to healthcare professionals and patients. Degree in medicine, pharmacy or health Sciences. Extensive knowledge and management of allergic diseases, immunotherapy or, failing that, respiratory diseases. Post-graduate training in Medical Scientific Liason of the Pharmaceutical Industry is valued. Experience of at least 2 years in similar functions within a medical department in a pharmaceutical company, experience in allergic or respiratory diseases is an asset. Knowledge of sales and commercial management. Highly fluent spoken English and written . Proficiency in office automation (spreadsheets, word processors, internet, databases, etc.) at user level.
#J-18808-Ljbffr
📌 Medical Marketing (Madrid)
🏢 DIATER
📍 Madrid
Postulate a este anuncio
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.