Responsibilities

Manage strategy: create and execute Influencer Marketing Strategy to elevate Semrush's presence in the AI Search and Enterprise through influencer and thought‑leadership activations.

Build Relationships: find influential personas within the marketing space and cultivate long‑term relationships with them.

Bring meaningful brand opportunities from your network and connections.

Turn Existing Customers into Advocates: collaborate with Sales and Marketing to identify success stories and turn them into brand advocates across social, events, podcasts.

Run Influencer and Thought Leadership Campaigns: work with top‑tier marketing experts and external agencies to co‑create content, campaigns, and media that drive visibility for Semrush Enterprise.

Build Community Through Events: plan and execute high‑impact experiences — from private dinners and roundtables to online activations — that deepen connections with key decision‑makers and foster a sense of community among influential Enterprise marketers.

Develop Strategic Messaging: ensure consistent, compelling storytelling across all influencer and thought‑leadership touch‑points — aligned with Semrush’s Enterprise positioning.

Map Influence & Track Engagement:



build a relationship intelligence system to monitor who influences whom, engagement history, and opportunities for activation.

Report on Impact: connect the dots between relationship‑building and business results. Show how engagements drive visibility, influence pipeline, and create strategic brand moments.

Qualifications

5–8+ years in communications, influencer marketing, or executive engagement — ideally in a B2B or SaaS environment.

Experience working with senior‑level marketing decision‑makers (CMO, VP, Director).

A strong understanding of the marketing landscape and top voices in the space.

Excellent relationship‑building and stakeholder management skills.

Proven project management experience (especially around events, campaigns, or partner activations).

Highly organized, decisive, and confident in making calls in a fast‑paced, ever‑changing environment.

Strong cross‑functional collaborator with experience working across marketing, PR, sales, and product teams.

Natural storyteller who can translate influence into business impact.

Strategic and metrics‑driven — you can connect relationship‑building impact to business goals and back it up with data.

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📌 Senior Influencer Relations Specialist – Social & Community Team (Madrid)
🏢 Jobtailor
📍 Madrid