Are you a Meta expert who thinks in profit, not just ROAS? We're searching for a
Senior Meta Media Buyer
to act as performance lead across selected brands in our portfolio. This is not a "set and optimize campaigns" role - you will
own the Meta channel like a business
, connecting it to profit, revenue and growth.

You combine
deep platform expertise with commercial thinking
- you know not just what works inside Meta, but how Meta drives
incremental revenue and margin within the full marketing mix
, especially alongside Google. You move fast, test constantly, and think in loops of hypothesis → test → learn → scale.

What You'll Be Doing:
- Owning end-to-end Meta strategy for selected brands: account structure, funnel structure, budget allocation, and creative direction.
- Managing Meta campaigns - steering brands toward overall profitability (CAC, channel margin, LTV), not only in-platform KPIs.
- Analyzing campaign data to drive decisions and optimize performance.
- Creating and executing full-funnel strategies (upper, mid, lower)



across Meta and the wider channel mix - partnering with our Google team on budget splits, incrementality and synergies.
- Continuously unlocking growth through creatives, offers, funnels and data.
- Leading performance reporting and recommendations at senior stakeholder level.
- Building playbooks that raise the bar across the portfolio - while staying hands-on. This is a
builder role
with maximum ownership.
- Staying ahead of trends and updates within Meta Ads and the digital marketing space - and translating them into commercial impact for our brands.

What We're Looking For:
- Strong
analytical skills
- from campaign metrics to blended, business-level numbers.
- Senior Meta experience
managing significant e-commerce budgets, with
commercial thinking
to connect campaigns to profit, revenue and growth.
- Commercial acumen
- you think in revenue and margins, not media metrics.
- Measurement fluency
- blended MER, incrementality testing, a

📌 Senior Meta Media Buyer (Madrid)
🏢 Vision Healthcare
📍 Madrid