13 ago
|
Factorial
|
Barcelona
13 ago
Factorial
Barcelona
Hello
At Factorial we're looking for a
Content Manager
to join our
Iberia Marketing Team
(Spain & Portugal) and take the lead in creating content that resonates with our audience and drives measurable results.
Ready to be part of the challenge?
About the team
Our Marketing team tells the Factorial story in a way that truly resonates, bringing the right people to us and inspiring them to join the journey. If you’re a creative thinker who loves turning bold ideas into campaigns that move people, you’ll feel right at home.
The Role
Define & Own Content Strategy
- Develop and own a comprehensive content strategy across web, blog, gated content and video for Iberia, ensuring alignment with brand positioning and business objectives across Spain and Portugal.
- Define and enhance product messaging to effectively communicate our unique value proposition to B2B audiences in both markets, differentiating us locally and regionally.
- Guide your team in crafting compelling narratives that drive engagement, nurture leads, and elevate brand awareness.
Lead Cross-Functional Alignment & Team Execution
- Work closely with Product Marketing, Sales, and Performance Marketing teams to align content initiatives with GTM strategies and product launches.
- Lead your team through the ideation and production of innovative content, collaborating with agencies, clients, and subject matter experts.
- Ensure content resonates with both Spanish and Portuguese market nuances and cultural contexts; guide your team's creative decisions accordingly.
Drive Content Distribution & Promotion
- Design and execute strategic content distribution plans, leveraging both organic and paid channels to maximize reach and lead generation across Iberia.
- Manage content syndication partnerships with external databases to expand reach and impact.
- Optimize content for local SEO and market-specific channels.
Measure, Optimize & Iterate
- Track, analyze, and report on the performance of content campaigns us
📌 Content Manager Iberia Market (Barcelona)
🏢 Factorial
📍 Barcelona