General Purpose
The primary purpose of this position is to develop, coordinate, direct, and administer the facility’s marketing and public relations programs and services.

Essential Duties
- Maintain a current listing of all resident care employee phone numbers.
- Plan, develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs to maintain and increase census and provide the community with accurate information about the facility, its programs, and services.
- Develop and maintain written policies and procedures that govern the release of information concerning residents, employees, and the facility in accordance with current privacy rules and regulations.
- Assist department directors in developing and using marketing and public relations policies and procedures; establish rapport between departments to ensure all staff understand their role in these programs.
- Review marketing and public relations policies annually and recommend updates as necessary.
- Assist in the development, implementation,



and tracking of customer satisfaction surveys.
- Interpret and communicate facility policies regarding information release to employees, residents, family members, visitors, and government agencies.
- Ensure all public materials (manuals, brochures, information packets, etc.) are accurate and up to date.
- Organize and maintain internal communications using bulletin boards, newsletters, committee meetings, and announcements.
- Schedule and participate in departmental meetings related to marketing and public relations activities.
- Provide creative support for activity and social services departments in developing resident programs and publications.
- Maintain positive relationships with families, residents, and community and civic leaders.
- Participate in community and civic groups to promote facility engagement and charitable activities.
- Coordinate with news media to share positive developments, new programs, or promotions

📌 Marketer (Costa del Sol Occidental)
🏢 Pikes Peak Post Acute
📍 Costa del Sol Occidental