Our company

Founded in 1981,
TCL Electronics
(HKSE 01070) is a leading company for Consumer Electronics with 25.000 employees across 78 countries and is now ranked Number 2 TV brand worldwide.
- TCL Electronics has developed specific expertise, promoting vertical integration, i.e. manufacturing its LED TVs from A to Z
- TCL is one of the fastest growing High-Tech Brands in the World
- Starting 2020, TCL Electronics Europe is expanding into new categories, like Air Conditioning, Major Domestic Appliances and IOT products.

Our strengths
- High development ambitions
- International outreach
- Vertical integration
- Worldwide brand with Spanish HQ based in Barcelona and offices in Madrid

The role

The
Brand & Commercial Marketing Specialist
will support the planning, coordination and execution of brand marketing campaigns across Mobile and Consumer Electronics categories in Spain.

Reporting to the Marketing Manager, this role will contribute to increasing TCL’s brand awareness, supporting campaign execution, coordinating agencies and suppliers,



tracking assigned marketing investments, and supporting selected co-marketing initiatives with customers and partners.

The idóneo candidate will be hands-on, organized, creative and data-driven, with experience in brand campaigns, marketing coordination, agency management and customer or partner marketing activities.

Key accountabilities

1. Brand & Campaign Execution
- Support the execution of Iberia brand marketing campaigns across Mobile and Consumer Electronics categories, in line with the priorities defined by the Marketing Manager Iberia.
- Coordinate local brand campaigns, product launches, seasonal activations, events and visibility initiatives.
- Adapt and manage marketing assets, campaign materials and communication tools, ensuring consistency with TCL brand guidelines and European marketing direction.
- Help ensure that marketing activities contribute to brand awareness, product visibility and business priorities

📌 Brand & Commercial Marketing Specialist (Madrid)
🏢 TCL Electronics Europe
📍 Madrid