13 ago
|
Sani/Ikos Group
|
España
13 ago
Sani/Ikos Group
España
Who do you want to become?
Are you our Future Leader? Are you ready to realize your potential? Are you searching for a real purpose, not “just another job”? At the Sani/Ikos Group we take hospitality very seriously. As we expand with new Resort openings almost annually, our core purpose remains the same; encouraging guests to experience the Magic of togetherness as the World’s Leading Family & Beach ResortTM.
Whether you’re looking for a strong career path in the hospitality industry, to learn new skills that will set you apart from the competition or to develop meaningful relationships and grow personally and professionally, our safe, strong, and sustainable environment might just be the perfect place for you.
Department: Marketing
Location: Madrid
Employment type: Indefinite
Your main purpose
- Write CRM and email marketing copy for both brands, aligned with brand tone of voice across the full customer lifecycle (awareness, consideration, booking, pre‑stay, post‑stay): including promotional campaigns, aspirational storytelling, loyalty communications, retention sequences,
lifecycle automations, and transactional messaging.
- Develop modular copy frameworks and reusable templates for recurring CRM use cases to improve efficiency and ensure consistency.
- Produce high‑volume copy variations for testing, optimization, and personalization – including subject lines, preheaders, headlines, body copy, and CTAs.
- Adapt messaging for different audiences and segments: prospects, families, couples, loyalty tiers, source markets, and lifecycle stages.
- Support the evaluation and implementation of CRM automation by providing optimized copy for automated workflows; support content team in developing brand narratives and messaging frameworks; provide occasional copy support for social media captions, brand campaigns, and editorial content when required.
- Write and maintain website copy for both brands, including brand events, property pages, offer pages, landing pages, and SE
📌 Native Copywriter Manager (España)
🏢 Sani/Ikos Group
📍 España