Exp | Min 6 years in the B2B Tech industry
My client is an intelligent assistant that helps businesses organize events effortlessly, simplifying group bookings for bars and restaurants while helping partners grow their revenue and digital visibility.
They are now looking for a Head of Sales Spain to own and scale their commercial strategy in Spain, drive revenue growth, and build a high-performing sales organization.
Develop deep knowledge of the local market: competition, pricing, legal constraints, product localization
Build and maintain the Sales Playbook (pitch, ICPs, qualification, objection handling, closing)
Adapt positioning and messaging to the Spanish market
Collaborate closely with Marketing on campaigns and lead generation
Build dashboards to monitor pipeline, forecast, sales velocity, and performance
Ensure high data quality and disciplined Salesforce usage
Analyze performance and recommend strategic and operational improvements
Building a Scalable Sales Organization
Lead recruitment, onboarding, and ramp-up of Sales Reps




Coach the team through regular 1:1s and performance reviews
Foster a strong performance culture and continuous learning environment
Manage and align the external SDR agency with sales objectives
Act as the voice of the Spanish market internally
~ Lead local market adaptation projects
~ Coordinate with Account Management on retention and expansion
~ At least 3 years as an Individual Contributor in Sales
~ At least 2 years in a management role (Team Lead, Head of Sales, Sales Manager, etc.)
~ Strong data-driven mindset: you know your numbers and how to use them to drive performance
~ Experience building or significantly improving a Sales Playbook
~ Strong interest in Sales Ops (tools, processes, data), ideally with hands-on experience
~ Strong expertise in CRM tools (Salesforce, HubSpot) and SaaS KPIs

Remote work: 9 days per month after onboarding
Work-from-home support:

📌 Sales Team Lead (Barcelona)
🏢 Talent-R
📍 Barcelona