We are seeking a dedicated and highly motivated Product Marketing and Go-To-Market Specialist to join a leading general digital platform for services and payments. In this role, you will be reporting to the Marketing Manager; You will define buyer journeys and adapt sales propositions, ensuring our sales force is equipped with the necessary tools and insights to excel.
Collaborate with Customer Success teams, using Medallia data to shape value-driven marketing strategies.
Design and adapt value propositions and supporting materials for specific verticals and stages of the sales funnel.
Develop buyer personas for key verticals to guide marketing and sales strategies.
Define the buyer and customer journey, establishing objectives for each stage to maximize engagement and conversion.
Foster collaboration between Product, Sales, Growth, and Marketing teams to drive unified execution.




✍️ Other marketing team members
Creative and marketing/communication/ developer agencies
HubSpot and Salesforce (marketing automation & CRM).
Bachelor’s degree in Marketing, Communication, or a related field.
Proven experience as Product Marketing Manager, Go-To-Market Specialist, or similar role.
Strong background in Content and Copywriting and market analysis.
Excellent organizational and project management abilities.
Analytical mindset with strong quantitative skills.
Creative thinker with a passion for marketing.
⭐ Benefits: Life Insurance, Ticket Restaurant, Ticket Guarderia, Telemedicine Platform.
Flexible compensation plan: health insurance, training, Mobility.

📌 CRM Marketing Consultant (Barcelona)
🏢 Onetalent
📍 Barcelona