User Acquisition Specialist (Barcelona)

User Acquisition Specialist (Barcelona)

13 ago
|
Aristocrat Leisure
|
Barcelona

13 ago

Aristocrat Leisure

Barcelona

User Acquisition ManagerApplyremote type: Hybridlocations: Barcelona, Spaintime type: Full timeposted on: Posted Todayjob requisition id: R At Aristocrat, we focus on encouraging innovation, teamwork, and high performance. As a UA Manager at Aristocrat, you will play a meaningful role in crafting our marketing strategies and driving user acquisition for our mobile games. This is an outstanding opportunity to work in a dynamic environment where your contributions will have a direct impact on our success. If you are a proven marketing professional with a passion for gaming and a desire to compete at the highest level, we want to hear from you What You’ll Do* Design, build, lead, and optimize user acquisition (UA) campaigns for our mobile games.* Manage media buying channels, including Meta, TikTok, Snapchat, Google and DSPs, Brand,



and re-targeting channels.* Conduct detailed performance analyses and run A/B tests on creative and targeting strategies.* Collaborate with cross-functional teams within the organization to ensure flawless execution of marketing initiatives.* Stay informed on industry changes and conduct competitive research to find opportunities and challenges.* Develop and analyze critical metrics to measure the success of marketing efforts.* Provide creative copy suggestions and innovative advert ideas to improve campaign performance.* Ensure accurate account housekeeping and ongoing performance monitoring.* Use your expertise in measurement tools such as SKAN and Payback to improve campaign efficiency.What We’re Looking For* 2+ years of experience in mobile user acquisition, with a strong preference for gaming industry experience.* Outstanding Excel skills, including proficiency with Pivot Tables, VLOOKUP, and calculated formulas.* Experience working with measurement partners and tools.* Highly analytical and self-motivated, with a data-driven approach and creative thinking.* Excellent time management skills and the ability to work autonomously.* Strong

📌 User Acquisition Specialist (Barcelona)
🏢 Aristocrat Leisure
📍 Barcelona

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