Position Overview

Autodesk is building the Forma Industry Cloud, a next-generation solution that
is redefining how the built environment is designed, delivered, and operated.
Forma represents a fundamental shift: from files to granular data, from silos to
hyper collaboration, and from traditional BIM to outcome-driven workflows
powered by AI. It brings together people, processes, and intelligence across the
architecture, engineering, construction, and operations (AECO) ecosystem to help
the industry work smarter, faster, and more sustainably.

We are seeking a Director, Forma Design Industry Strategy to define the strategy
and go-to-market direction for Autodesk’s Forma design applications. Today, this
portfolio includes Forma Site Design and Forma Building Design, with a long-term
vision to expand across additional industries, workflows, and phases of the
built environment lifecycle.

This role calls for a strong strategic thinker who can also roll up their
sleeves. You will draw on both qualitative and quantitative data to capture




insights and translate them into a clear point of view on where the Forma design
applications should go and why. You will lead a talented strategy team that is
still early in its journey, and act as a trusted partner to product, sales,
marketing, customer success, and industry leadership.

A core part of this role is being a strong evangelist for the Forma
Industry Cloud and the Forma design applications, both inside Autodesk and
externally with customers, partners, and the wider industry. You will work
closely with the Forma Design product organization to ensure the strategy is
grounded in customer outcomes, market opportunities and product direction. You
will also bring a broad skill set and proven experience managing senior
stakeholders across many teams. Because the work spans regions, this role must
be able to support both European and US time zones.

Responsibilities

Strategy & Analysis

* Define the strategy and go-to-market dir

📌 Director, Forma Design Industry Strategy (Barcelona)
🏢 Autodesk
📍 Barcelona