Overview We are the people who give possibilities purpose. BD is one of the largest integral medical technology companies. Advancing the world of health is our Purpose. It takes the imagination and passion of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
As a senior Market Access leader for the BD Interventional – Peripheral Intervention (PI) business within Europe, this role plays a meaningful part in enabling balanced patient access, competitive reimbursement outcomes, and commercial success across the region. Guided by BD Excellence principles and the imperatives to compete, innovate, and deliver, the Director is accountable for translating strategy into execution—ensuring that market access activities are disciplined, evidence based, measurable, and closely aligned with BDI regional and global priorities.
Key Responsibilities Develop and maintain deep knowledge of BD PI products, including clinical application,



economic value, competitive positioning, and evidence requirements.
Guide the development of robust, winning market access and payer value strategies for the PI portfolio, grounded in clear problem definition, payer insight, and competitive understanding.
Conduct and coordinate payer and pricing research, market access landscaping, and opportunity assessments to advise prioritisation and investment decisions.
Identify commercial and access barriers early and proactively drive risk mitigation strategies that protect and improve PI adoption.
Build reimbursement and payment policy positions, demonstrating BD advocacy priorities and engaging with trade associations and medical societies.
Advise on Market Access strategy development in Spain across Business Units and with local colleagues.
Partner closely with Medical Affairs, HEOR, Marketing, Regulatory, and Commercial teams to define differentiated PI

📌 Director, PI Market Access, Europe (España)
🏢 Becton Dickinson
📍 España