Enginy is a Barcelona-based startup on a mission to revolutionize how B2B sales and prospecting teams operate. Our cutting-edge AI-driven lead generation technology empowers sales teams to focus on what truly matters: selling. By automating manual prospecting, we help optimize workflows, ensuring a predictable and scalable sales pipeline—no wasted time, just results.
After successfully raising €5 million in a landmark seed funding round, we are looking to grow our teams and scale in key markets.
Head of Marketing After successfully raising €5 million in a landmark seed funding round, we are looking to grow our teams and scale in key markets.
About the role
You will own Enginy's inbound engine end-to-end and be directly accountable for revenue. Your mission is to build and scale the channels, content, and conversion systems that will drive +€3M New ARR in 2026, with CAC payback under 10 months.
This is a player‑coach role: senior enough to build the function and hire the team, hands‑on enough to execute the work yourself in the early phase. You'll think like a revenue owner,
not a traditional marketer.
Revenue & Funnel Ownership
~ Be accountable for the numbers behind it: MQL → Demo
~40%, Demo → Win
~25%, pipeline coverage 3–4x, CAC payback
~ Drive strong weekly alignment with Sales on pipeline quality and conversion
~ Own funnel visibility, dashboards, and the analytical work behind every decision
Demand Generation
Build scalable inbound channels from zero: paid acquisition, SEO, retargeting and intent‑based campaigns, and founder‑led content
Go deep on 2–3 channels rather than spreading effort thin across everything
Run fast experimentation cycles and double down on what works
Own positioning, messaging, ICP, and personas
Define clear differentiation vs competitors and help the market understand why Enginy wins
Own website messaging and core sales assets
Website, Conversion & Content
Treat the website as a core revenue lever and own conversion across key pages and
📌 Sales and Marketing Manager (Barcelona)
🏢 Enginy
📍 Barcelona
Postulate a este anuncio
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.