Summary:
The Director Customer and Content Strategy, Renal will be responsible for devising and implementing marketing functional solutions that drive a scale and tangible impact. This role will provide ‘Thought Leadership’ abilities and expertise in shaping Brands and / or New Product strategies for a franchise as well as direct line management of a Brand Insights team to deliver tactical and strategic analyses for the portfolio. Design, coordinate, support commercial business decisions identify potential marketplace opportunities.To support sustainable growth in the region as well as to leverage strong commercial execution capabilities, provide expertise on specific areas such as Commercial Excellence, Digital and Launches while helping to co-ordinate and leverage the execution of commercial plans and growth initiatives across the region.

About the Role:
LI-Hybrid:
Location: Barcelona, Spain

Welcome to where we thrive
- Our ambition at Novartis is to reimagine medicine by strategically transforming how content is created, adapted,



and delivered across International markets—ensuring that every content decision is anchored in customer insight, brand priorities, and measurable impact.

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- Key Responsibilities
- Lead the development of customer and content strategies that translate brand objectives, customer insights, market needs, and data into clear engagement priorities.
- Collaborate with brand teams, priority markets (top 10), medical, legal, compliance, insights, channel, delivery, and agency partners to co-create high-quality campaigns, content, and customer experiences.
- Own the strategic direction and lifecycle management of promotional and disease education content, ensuring consistency, quality, compliance, and relevance across markets and channels.
- Drive omnichannel planning by aligning customer segments, key messages, content formats, channel priorities, and performance measures.
- Support the development and execution of congress strategies, includ

📌 Director, Customer (Barcelona)
🏢 Novartis
📍 Barcelona