Voltrac | Valencia (Paterna), Spain | Field-based, 50% travel across Spain | Full-time (Base 70–100k EUR + variable 15–25k + meaningful equity)

Voltrac builds autonomous electric tractors for all types of agriculture, from tree crops to open field. Our 3.5-tonne platform is being tested on farms across Spain today, and we are scaling manufacturing to 100 units per year. We are hiring the senior salesperson who will own how Voltrac sells in Spain.
Thomas built machine-learning systems at Google X, IBM and BMW, and had his first job on a farm. Convert early market interest into paid deployments, and turn what works into a repeatable sales playbook. You are a senior individual contributor: you sell on the ground yourself, with strategic oversight of the whole funnel. You work directly with the founders and alongside our existing sales team, and your playbook becomes the foundation the future team is built on.
Sell personally: identify high-value growers, cooperatives and contractors across tree crops and open-field agriculture; run on-farm demos and pilots; Set the go-to-market:



segment Spanish regions, sharpen buyer personas, prioritize crops and territories, and shape marketing collateral, events and campaigns accordingly.
Build the channel: establish local dealer and service-partner agreements so support scales with the fleet.
By 12 months: a documented, repeatable sales playbook; the case made (with data) for how the sales team should grow.
4+ years selling agricultural machinery, industrial vehicles or advanced ag-tech, with personal closing responsibility on high-ticket, multi-month deals.
~ An existing network in Spanish agriculture: growers, cooperatives, input suppliers or dealers.
~ Evidence of strategic ownership: you have opened a market, territory or segment, not just worked a route.
~ Professional Spanish and English. Applications in English only.
~ Experience with financing-supported equipment sales (leasing, agri credit, subsidies).
You have sold innov

📌 Senior Sales Lead (Paterna)
🏢 voltraceu
📍 Paterna