13 ago
|
Traveltechessentialist
|
Barcelona
13 ago
Traveltechessentialist
Barcelona
Marketing
Full-Time / Hybrid What you will do
You'll own the digital campaign execution for Lighthouse products focused on marketers at hotel chains and groups globally. This means you'll set up landing pages, build email workflows, manage campaigns across multiple channels, and coordinate messaging across dozens of touchpoints, from the website and organic social to paid media and events. You'll work hands‐on in HubSpot and other marketing tools to build assets and launch campaigns.
you're inserting Lighthouse into the conversation about what hotel marketers should be doing with AI and digital strategy. You'll collaborate closely with product marketing, content, design, and sales to align messaging and drive real business outcomes—MQLs, SQLs, and closed‐won revenue.
You'll use Claude and other AI tools daily to streamline content creation and campaign ideation. You'll have the chance to shape how a well‐established brand in hospitality expands its reach.
Own the digital campaign calendar for Chains & Groups.
You'll understand what's actually driving business results versus what just looks good on a dashboard, and you'll optimize based on real performance data.
From the website and organic social to paid media, events, and beyond, you'll ensure Lighthouse's message lands consistently and is tailored for different regions. You'll work with content, design, product marketing, and paid media teams to keep everything aligned.
Build and launch campaigns in marketing automation and CMS platforms. You'll go hands‐on in HubSpot to set up email workflows, landing pages, and lead capture. You'll also work in CMS platforms like WordPress or Storyblok to push campaigns live on the backend, not just hand off requirements.
Understand the general hotel marketer audience inside and out. You'll use Claude, Clay, and other AI tools to personalize campaigns at scale, generate ideas, and streamline content creation. Lighthouse Marketing is a global team of creative thinkers who blend th
📌 Digital Market Manager (Barcelona)
🏢 Traveltechessentialist
📍 Barcelona