At AstraZeneca,through Customer 2030we are reimagining how customers discover, experience, and engage with our brands across an increasingly connected and AI-influenced landscape. We are seeking a Director, Channel Strategy, EUCAN(Europe + Canada)& International to help shape the future of integrated channel strategy across priority markets.
This is a strategicrole for someone who can look across the full channel ecosystem and translate business priorities into clear, connected recommendations. Rather than focusing on a single channel, this roleis responsible forshaping how media, web, content, search, and emerging AI-enabled discovery environments(GEO)work together to drive stronger customer experiences and measurable businessoutcomes.
As part of our broader AI for Commercial organization, you will partner across regional and market teams to create scalable frameworks, guide investment decisions, and strengthen AstraZeneca’s ability to deliver integrated, customer-centered engagement across EUCAN and International regions .




This role sits within the AI for Commercial organization and will work closely with regional and market commercial teams across EUCAN and International , as well as brand teams, customer experience leaders, analytics and marketing sciences, media and agency partners, web and content teams, and medical/regulatory stakeholders.
Your Accountabilities
- Lead integrated channel strategy across EUCAN and International markets, creating frameworks and recommendations that connect paid, owned, earned, and emerging digital channels in support of businessobjectivesas part of ourCustomer2030 initiative
- Shape omnichannel planning approaches that help brands and markets move from channel-specific decision-making to more connected, customer journey-based planning.
- Partneracross cross-functional teams , including regional and market stakeholders, brand teams, analytics, media, web, content, and customer experience leaders, to align channel strategy with po

📌 Director, Channel Strategy, EUCAN (España)
🏢 Astrazeneca
📍 España