OUR PURPOSE AT PLANCRAFT We’re not just building software – we’re on a mission to create space for contractors & tradespeople by equipping them with AI solutions that work the way they do: fast, practical, and AI-first. Building the backbone of European trades together – with AI-first software. We’re not just building software – we’re on a mission to create space for contractors & tradespeople by equipping them with AI solutions that work the way they do: fast, practical, and AI-first. YOUR MISSION AT PLANCRAFT As our first Marketing Manager in Spain, you play a key role in driving plancraft’s success in the Spanish market. Your Spanish language skills and marketing experience help us connect with Spanish contractors locally, authentically, and with real impact. You shape how plancraft is perceived on the ground, translate our brand into the Spanish market, and make sure our message is relevant to the daily reality of tradespeople.
You will work closely with a small local team, currently consisting of a Country Lead and an Account Executive,



giving you a high level of ownership and influence from day one. At the same time, you will be closely connected to our HQ Marketing team in Hamburg, especially across Performance Marketing and Brand, so you are not building the market alone but act as the local marketing owner and connector for Spain.
You will prioritize local marketing activities, test what works, create momentum in the market, and support hands‑on where needed, from localised content and creator collaborations to events, customer stories, and selected social formats.
You’ll be based in Madrid, where we are planning to open our local office soon. Once the office is in place, you’ll work on‑site from our local office on at least three days per week, collaborating closely with the local team, as well as the team in Hamburg, Germany.
Own and manage the local marketing budget for Spain and work closely with HQ teams to align local initiatives with general strategy

📌 Senior Marketing Manager (España)
🏢 plancraft
📍 España