Job Mission
Responsible for driving sales of New Balance footwear, apparel, and accessories across a selected portfolio of accounts. The purpose of this role is to develop long-term, sustainable partnerships with key accounts within the assigned territory, helping to grow and strengthen their business with the New Balance brand. The role is also responsible for providing the Sales or the Line Manager with accurate business plans, forecasts, and account development strategies for all customers under their responsibility. This position will be based in Madrid; however, other locations in Southern Iberia may be considered depending on the successful candidate.
Major Accountabilities
Sell In
- Build long-term, sustainable relationships with accounts and maintain contact at multiple levels within each organization.
- Meet or exceed all footwear and apparel sales targets within the territory, including pre-book sales, replenishment orders, and clearance objectives, in line with budget expectations.
- Deliver professional, customer‑focused sales excellence in every interaction,



ensuring the highest standards of presentation and service.
- Maintain an up-to-date and in-depth knowledge of New Balance products and collections.
- Manage the customer portfolio in line with the brand's distribution strategy.
- Identify product opportunities and execute category and product strategies based on account segmentation.
- Conduct regular travel, store visits, and face‑to‑face customer meetings as part of weekly responsibilities.

Sell‑Through
- Continuously analyze sales and margin performance against objectives and implement corrective actions where necessary.
- Work closely with the Marketing team to develop and execute cooperative activities with strategic accounts.
- Collect and analyze weekly sell‑through data and implement actions accordingly.
- Develop action plans to achieve monthly order book conversion targets and annual sales objectives, addressing any performance gaps.
- S

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