Responsibilities
- accountable for owning and continuously evolving the end-to-end content strategy and operating model for planning, creating and improving content, across the region.
- defining a clear content approach, setting standards, and translating this into ways of working that teams can apply in practice.
- guiding and supporting adoption at scale across markets and functions, ensuring these ways of working are embedded and sustained over time.
- acting as a regional reference point for content excellence, providing guidance and clarity across stakeholders in Commercial, Medical, Legal, Regulatory, and IT and enabling consistent, compliant, and high-quality content delivery.
- focusing on content performance, identifying improvements, and increasing efficiency and quality through reuse, modular content, and smarter use of technology.
- shaping how content processes are organised, defining decision-making, collaboration, and workflow structures.
- supporting the use of AI in content creation and management while ensuring compliance with regulatory and quality requirements.




- creating alignment among senior stakeholders and helping teams adopt new ways of working during transformations and changes.

Requirements
- A degree in business, marketing, digital technologies, or a related field.
- An MBA or equivalent is a plus.
- + 10 years of experience in senior roles within digital, customer, content, or business transformation.
- A track record of leading enterprise or regional transformations, not only functional or local initiatives.
- Experience driving adoption and behaviour change at scale, including navigating resistance and aligning senior stakeholders.
- Experience combining operating model design with execution: governance, capabilities, ways of working, and performance measurement.
- Exposure to multiple functions such as digital, CRM, business intelligence, or operations.
- Experience working with multiple regional stakeholders in a matrixed environm

📌 EMEA Content Excellence Director (Madrid)
🏢 Jobtailor
📍 Madrid