Holidog connects millions of pet owners with trusted sitters for boarding, walks, and home visits across Europe. Our ambition is bold: double the company and become the #2 integral platform in pet care. We are building a product designed to grow internationally from day one, simplifying pet care at scale.
About the role
We are looking for a senior, product-minded CRO expert to build and own our experimentation engine across Product, Data and Technology. This is not a traditional CRO role. You will:
- Build a structured experimentation system from idea to execution
- Identify the highest-impact growth opportunities across the customer journey
- Challenge product, UX and business decisions using data
- Help teams prioritise what should actually be built
You will work closely with Product, Tech, Design and Leadership in a fast-paced, iterative environment where decisions are driven by experimentation rather than opinion.
About the product & the way we work
- Product fully developed with AI assistance
- Continuous product evolution through short iterations
- No rigid experimentation roadmap — priorities evolve with data and business context
- Multiple teams contributing ideas across Product, Marketing and Operations
- Internal AI tools accelerating analysis, research and product development
- The value we expect from you
We are not looking for someone who simply runs A/B tests. We want someone who can:
- Understand the product and business deeply
- Build a scalable experimentation process
- Turn data into clear product decisions
- Balance product, UX, marketing and technical considerations
- Help the company focus on the initiatives that create the highest business impact
Your responsibilities
- Build and own Holidog's CRO operating system
- Create a framework to collect, organise and prioritise ideas across teams
- Define hypotheses, success metrics and experimentation plans
- Identify opportunities across acquisition, activation, conversion, retention and marketpl