Native Copywriter Manager (Madrid)

Native Copywriter Manager (Madrid)

12 ago
|
Sani/Ikos Group
|
Madrid

12 ago

Sani/Ikos Group

Madrid

Who do you want to become?

Are you our Future Leader? Are you ready to realize your potential? Are you searching for a real purpose, not “just another job”? At the Sani/Ikos Group we take hospitality very seriously. As we expand with new Resort openings almost annually, our core purpose remains the same; encouraging guests to experience the Magic of togetherness as the World’s Leading Family & Beach ResortTM.

Whether you’re looking for a strong career path in the hospitality industry, to learn new skills that will set you apart from the competition or to develop meaningful relationships and grow personally and professionally, our safe, strong, and sustainable environment might just be the perfect place for you.

Department: Marketing

Location: Madrid

Employment type: Indefinite

Your main purpose
- Write CRM and email marketing copy for both brands, aligned with brand tone of voice across the full customer lifecycle (awareness, consideration, booking, pre‑stay, post‑stay): including promotional campaigns, aspirational storytelling, loyalty communications,



retention sequences, lifecycle automations, and transactional messaging.
- Develop modular copy frameworks and reusable templates for recurring CRM use cases to improve efficiency and ensure consistency.
- Produce high‑volume copy variations for testing, optimization, and personalization – including subject lines, preheaders, headlines, body copy, and CTAs.
- Adapt messaging for different audiences and segments: prospects, families, couples, loyalty tiers, source markets, and lifecycle stages.
- Support the evaluation and implementation of CRM automation by providing optimized copy for automated workflows; support content team in developing brand narratives and messaging frameworks; provide occasional copy support for social media captions, brand campaigns, and editorial content when required.
- Write and maintain website copy for both brands, including brand events, property pages, offer pages, landing pages,

📌 Native Copywriter Manager (Madrid)
🏢 Sani/Ikos Group
📍 Madrid

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