Hello

No deje pasar esta posibilidad, inscríbase rápidamente si su experiencia y habilidades coinciden con lo que se indica en la siguiente descripción.

At Factorial we're looking for a new Senior GTM Operations Specialist to help us support and scale our Marketing team to the next level. As part of the team in charge of Main Goal, you'll be in charge of build a scalable and market-leading SDR infrastructure, standardise end-to-end workflows and ensure data quality.

Ready to be part of the challenge?

About the team

Our Marketing team tells the Factorial story in a way that truly resonates, bringing the right people to us and inspiring them to join the journey. If you’re a creative thinker who loves turning bold ideas into campaigns that move people, you’ll feel right at home.

What you'll do

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Design, create, and scale SDR playbooks aligned with established “Golden Rules.”

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Standardise end-to-end workflows, including status definitions, SLAs, qualification frameworks, routing logic, and edge-case handling.

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Ensure every SDR interaction follows clear operational logic that is auditable, measurable, and repeatable across markets.

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Own tracking and reporting of all A/B tests across regions (assignment logic, sequences, messaging, and process variations).

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Identify growth opportunities through performance analysis and conversion insights.

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Drive data-backed decisions: scale what wins, iterate what works, and sunset what doesn’t.

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Ensure data quality and availability to power dashboards covering:
- Activity and productivity metrics
- Funnel conversion rates (MQL → SAL → Demo → Deal)
- Pipeline health, velocity, and SLA adherence

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Partner with RevOps and Data teams to apply AI and automation across the SDR lifecycle, including:
- Lead prioritisation and scoring enhancements
- Intelligent routing and workload balancing
- Sequence optimisation and messaging recommendations

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Translate AI outputs into clear operational guidance for SDRs, ensurin

📌 Marketing GTM Operations Specialist (Barcelona)
🏢 Factorial
📍 Barcelona