At Factorial, we're looking for an energetic and strategic SDR Upsell Team Lead to help us manage, support, and scale our expansion sales teams to the next level.
As a Team Lead overseeing multi-market SDR team (Spain, Portugal, Italy and Germany), you will lead the charge in unlocking high-value pipelines within our existing client portfolio. You'll coach, lead, and inspire teams focused on profiling high-potential accounts, mapping key decision-makers and securing top-tier product demos.
We are launching a high-priority Strategic Expansion Task Force, and we need high-energy, creative Sales Development Representatives (SDRs) to unlock high-value pipeline within our existing client portfolio.
While these companies already use our core products, key decision-makers within IT and Finance are not yet using our specialized solutions (Factorial IT & Finance). Your primary objective is to map out these accounts, locate these undiscovered Champions, conduct deep discovery, and book highly qualified product demos. Lead, Coach & Execute Multi-Touch Prospecting:



Guide and shadow your SDRs on multi-channel outreach strategies (email, phone, LinkedIn, video). Teach SDRs how to ask probing, consultative questions rather than pitching features, ensuring the product demos booked for AEs were deeply qualified and high-value.
Performance Tracking & KPI Execution: Turn metrics into action Analyze activity, MQL-to-SQL conversion rates, booked demos, and pipeline MRR generated across your pods to build data-driven strategies for continuous growth.
Work hand‑in‑hand with Account Manager Team Leads and Sales Managers to refine playbooks, align on target accounts, and ensure a seamless handoff that maximizes expansion deal closures.
Collaborate with RevOps & Sales Enablement to train teams on HubSpot CRM hygiene and the latest playbooks.
Professional fluency in English is mandatory; Native or bilingual in Spanish, Portuguese, Italian, French or German is a strong plus.
Experience in B2B

📌 Sales Development Representative Upsell Team Lead (Barcelona)
🏢 Factorial Hr
📍 Barcelona