Social Media Officer - Cardiff, Wales
Salary: 35,839Please note: You must be proficient in spoken and written Welsh, as this is an essential requirement of the role
TheRole
TheSocial Media Officerwill support the day-to-daydeliveryof TFWsocial media channels alongwith theSocial Media Manager tosupport Customer RelationsManagementin shaping and delivering thesocial media strategy.
Roleresponsibilities
- Provide an engaging,informativeand friendlyinteractiveexperience for our customers via onlinesocial media , replying to messages, posting key service updates andsupporting thedeliveryof thesocial media strategy.
- Youwill respond tocustomer feedback, queries and complaints viasocial media , ensuring all queries are answeredappropriatelywithin our target response times and that the company'sreputationis maintained and promoted. To do this, youwill use avarietyof resources and industry systems, includingliaisingwith other internal departments and industrystakeholders, to fullyinvestigatethe reasons forcustomer contact. In the process,identifyinghighprioritycontacts including safety,



PR andsecurityissues.
- Youwill ensure the calendar ofactivities is adhered to and is developed to implement newsocial content andidentifyareas ofimprovementthatwill sustain growth and engage existing and potential customers.
- Support thedeliveryof engagingsocial content and campaigns. Help toadministerand coordinate posts within thecontent calendar. Act as achampion forsocial media best practice and provide updates to CRManagementon emerging trends. Help to deliver theSocial Media Strategy in linewith business andcustomer needs, ensuringcustomer expectationsare met.
- Youwill assist inanalysingand reporting on key metricsgeneratedbysocial content .
- Help to buildrelationshipswith internal/externalstakeholdersand providemanagementinformationfrom listening tools/analysis to gain greaterunderstanding of oursocial media users.
- Keep up to datewith social media developmentsand methods to driv

📌 Social Media Officer (Tarragona)
🏢 Transport for Wales
📍 Tarragona