12 ago
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Marketing
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España
Summary
The Director Customer and Content Strategy, Renal will be responsible for devising and implementing marketing functional solutions that drive a scale and tangible impact. This role will provide ‘Thought Leadership’ abilities and expertise in shaping Brands and / or New Product strategies for a franchise as well as direct line management of a Brand Insights team to deliver tactical and strategic analyses for the portfolio. Design, coordinate, support commercial business decisions identify potential marketplace opportunities.To support sustainable growth in the region as well as to leverage strong commercial execution capabilities, provide expertise on specific areas such as Commercial Excellence, Digital and Launches while helping to co-ordinate and leverage the execution of commercial plans and growth initiatives across the region.
About the Role
LI-Hybrid
Location: Barcelona, Spain
Welcome to where we thrive
Our ambition at Novartis is to reimagine medicine by strategically transforming how content is created, adapted,
and delivered across International markets—ensuring that every content decision is anchored in customer insight, brand priorities, and measurable impact.
The Director, Customer and Content Strategy will lead the development of customer-centric strategies, content approaches, and marketing experiences that support the renal portfolio across international markets. The successful candidate will bring renal therapy area experience, ideally across IgAN and/or C3G, with the ability to translate deep disease area understanding, patient and HCP insights, and market dynamics into impactful customer engagement strategies. Working as a strategic bridge between brand strategy and execution, this role will partner closely with cross-functional teams, key countries, agencies, and enabling functions to translate insights into impactful campaigns, content, congress experiences, and omnichannel engagement plans.
Key Responsibilities
- Lead the development
📌 Director, Customer (España)
🏢 Marketing
📍 España