Join the Fotocasa Group Marketing Team as a Media Strategy Manager
Fotocasa Group, a leader in real estate technology and part of the Scout24 Group, combines local market expertise with a leading European digital ecosystem. Our mission is to connect people and homes through intelligent tools and the best market offerings.
Key Responsibilities Manage €20M+ Budget: Oversee and optimize Fotocasa's annual media investment across Brand and Performance channels.
Drive Brandformance: Evolve our integrated media mix to blend long‐term brand equity with short‐term growth (traffic, app downloads, leads, and revenue).
Data‐Driven Optimization: Challenge existing investment models using MMM, incrementality testing, attribution frameworks, and GA4/AppsFlyer data.
Strategic Partnerships & Collaboration Lead Key Relationships: Manage media agencies, broadcasters, and tech partners (Google, Meta, TikTok) to unlock top‐tier innovation and value.
Cross‐Functional Impact: Partner with Product, Analytics, Finance, and Leadership to align media goals with overall business priorities.




Professional Experience & Technical Skills 10+ Years of Media Leadership: Proven track record managing large‐scale budgets across TV, video, paid social, search, and programmatic ecosystems.
App Growth & Quality Acquisition: Deep expertise in scaling app acquisition and engagement, focusing on high‐intent audiences and conversion quality over raw volume.
Measurement Mastery: Strong hands‐on understanding of market intelligence and effectiveness tools (Kantar, Nielsen, Similarweb, Data.ai).
Commercial Mindset: Strong negotiation and stakeholder management skills, with the confidence to challenge external agencies and internal teams.
Mindset & Attributes Strategic Yet Hands‐On: A big‐picture thinker who is equally comfortable diving into execution.
Growth‐Obsessed & Adaptable: Relentlessly focused on business impact and thriving in fast‐moving, changing environments.
Success in This Role Looks Like Sustainabl

📌 Media Strategy Manager (Barcelona)
🏢 Tamarind Intelligence
📍 Barcelona