The Communications Manager will report to the Manager of Marketing Spain.

This position is offered on a fixed-term contract for a period of 9 months

Who you are

-Strategically lead, develop and activate impactful, robust and measurable country communications plans that drive brand awareness, brand education and footfall in line with business goals and priorities
-Manage our Spanish consumer social media accounts that drive engagement, brand love and awareness through paid and organic content. Set strong and relevant content plans for the Spanish market which keep alignment on a European level.
-In collaboration with our agency network, drive brand love and advocacy by creating and delivering impactful influence collaborations and building long-term relationships in market.
-Innovate and maintain up to date knowledge of communications from wider industry sources within Spain and across Europe.
-Diligent budget management for the annual TK Maxx communications budget, inclusive of PO management and budgetary planning/phasing, keeping costs within plan
-Work within a European framework partnering with internal key business partners to deliver and measure strategic communications across multiple in-country marketing disciplines.
-Reporting and metrics lead to ensure actionable insights and best practice across all communications
-Develop and activate a corporate responsibility communication plan for the Spain, working with key marketing functions and our national charity partner
-Working with the Manager of Marketing Spain and wider European Marketing & Corporate Responsibility team to define and manage communications processes, ensuring that they are efficient and integrated. Adjust processes and ways of working as the business evolves
-To deputise (when required)



for the Manager of Marketing Spain and cascade relevant information

What you´ll bring

-Fluent in English - proven excellent writing and presenting skills.
-At least 5 years professional experience in the creation and delivery of a communications strategy (PR, social, influence), deploying integrated and effective projects and plans that generate substantial profile and coverage
-Experience leading teams or agencies to deliver successful tactics
-Solid project management skills with the ability to influence stakeholders
-Experience of working with task management tools: Microsoft Word, Excel, Google Docs
-Experience of working with social media & influencer measuring tools
-Strategic thinker, able to understand context and connect dots to stay ahead of issues and maximise opportunities
-Up-to-date knowledge of the latest trends, thinking and best practice within communications.
-Experience of working for consumer brands, preferrable in an international environment
-Spain market knowledge and a proven ability to work across different cultures
-Excellent written and verbal communications, content creation and editing skills and expertise across different channels (e.g. press release, social media posts, paid social)
-Proven ability to effectively plan and manage to tight deadlines
-Readily shares knowledge and expertise with others
-Thrives working in a fast-paced, continuously evolving retail environment
-Remains a calm and clear thinker under pressure
-Self-aware and continually focused on personal development
-An innovator with commercial pragmatism at the core
-Willing to travel (approx. 20 %) to plan and attend new store openings, PR & influence events, or key meetings on a pan-European level.
-A love of retail.

📌 Communications Manager Spain (FTC) (Madrid)
🏢 TK MAXX
📍 Madrid