Binance is a leading integral blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world. We are looking for a highly motivated and data-driven Campaign Manager to join our European marketing team. In this role, you will be responsible for planning and executing impactful marketing campaigns focused on user acquisition, retention, and referral growth. You will leverage data insights and growth strategies to drive Binance’s product adoption and user engagement across the region. If you are passionate about digital marketing,



growth hacking, and the crypto space, this is the perfect opportunity to make a significant impact in a fast-paced, innovative environment.

Inscríbase sin demora Se espera un gran volumen de solicitantes para el puesto que se detalla a continuación, no espere para enviar su CV.
Responsibilities:

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- Plan, execute, and optimize marketing campaigns for user acquisition, retention, and referral programs aligned with regional business objectives.
- Develop and manage lifecycle marketing campaigns to maximize user activation, retention, and lifetime value.
- Implement strategies based on segmentation, personalization, and automated user journeys.
- Analyze campaign data and user behavior to make data-driven decisions and improve campaign performance.
- Conduct A/B testing and other optimization methodologies to enhance campaign effectiveness.
- Collaborate with product, content, and o

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