Job Overview
Programmatic/Publishers Business Developer in the SSP department at Tappx, part of the Techsoulogy family.
Tappx is a fast‑growth AdTech company that delivers digital advertising solutions across mobile, OTT/CTV, and desktop platforms.
Key Responsibilities
Build a sales pipeline and prospect publishers based on defined targets.
Qualify leads according to compatibility with Tappx technology and performance.
Use a consultative sales approach, understanding publisher business goals and finding ways to help them reach those goals with Tappx.
Build and maintain strong relationships with publishers.
Sign publishers and coordinate their onboarding.
Log all activities in the CRM (HubSpot).Gain knowledge of the CPM ecosystem (mediations, SSPs, DSPs, networks) and technical aspects of Tappx integration.
Stay in touch with clients to identify industry trends and relevant events.
Develop an understanding of Tappx’s KPIs and performance drivers.
Manage onboarded publishers during the first three months, maximizing revenue.
Analyze daily data to detect potential optimizations according to Tappx KPIs.
Troubleshoot incidents and resolve issues by coordinating with other teams (Demand, IT).
Provide a proper handover to the Account Manager with all historical information and an introduction.
Represent Tappx within the publisher community and collect feedback on improvements or new features.
Generate and test new argumentation techniques (email and calls) and share best performers with the team.
Demonstrate curiosity, continually learn, and become an expert in the field.
Qualifications
+5 years experience in sales.
+2 years experience in the programmatic advertising industry.
Experience working directly with publishers (webs or apps).
Data analysis capability.
Tech savvy.
Knowledge of industry KPIs is a big plus.
Consultative sales techniques.
Understanding of the digital marketing environment is an advantage.
Benefits
Indefinite contract with competitive conditions.
📌 Programmatic / Publishers Business Developer (Hybrid/Remote in Spain) (Barcelona)
🏢 Tappx with techsoulogy
📍 Barcelona
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