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Omega CRM is a Merkle & Dentsu company, leader in development of Customer Experience services, with +20 years of experience in the use of Technology applied to Marketing and providing a unique Customer Relationship with mainly focus on Innovation. We are looking for a Campaign Strategist.

A Campaign Strategist profile at Omega helps clients develop and implement effective Digital Marketing strategies through the use of email. Their tasks include identifying a target audience for the services of their organization or brand, developing email lists, and carrying out email marketing campaigns; proofreading content, and reviewing and assessing campaign performance.

Roles and Responsibilities

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- Support the definition of the broader Marketing Automation strategy by proposing key initiatives and evaluating their impact.




- Manage and execute the email marketing strategy as well as other native and/or owned channels.
- Manage personalized campaigns, coordinating with the rest of the team.
- Plan the various tasks involved in launching a communication, identifying the stakeholders at each stage.
- Liaise with other teams to carry out tasks among the different users involved in launching a campaign.
- Monitor campaign launches to ensure contact and campaign quality, as well as analyze results.
- Ensure the quality of promotional content.
- Validate the communication’s creative materials for clients, proposing improvements.
- Create and automate Journeys. Implement the different automated actions and triggers through the corresponding application and required channels.

Qualifications

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- Experience in the strategic definition of Marketing Automation.
- Proven experience in creating unique, high-impact marketing campaigns.
- Previous experience in database management, preferably in a similar rol

📌 Campaign Strategist (Barcelona)
🏢 Dentsu
📍 Barcelona