Media Buyer (Madrid)

Media Buyer (Madrid)

12 ago
|
LESTARS MANAGEMENT CONSULTANCY
|
Madrid

12 ago

LESTARS MANAGEMENT CONSULTANCY

Madrid

Position: Media Buyer (Spanish or Chinese speaker)

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Location: Armenia (relocation required)

About the Role:

On behalf of our client, a fast-growing multinational iGaming company, we are seeking a dynamic Media Buyer to join the office in Yerevan, Armenia. The idóneo candidate should be a Spanish or Chinese speaker with experience in the iGaming industry. The company will provide full relocation support.

Job Responsibilities:
- Primarily responsible for media buying in Latin American markets across channels including Facebook/Meta, Google Ads (UAC), TikTok, WhatsApp, and Telegram.
- Test, optimize, and scale advertising campaigns; develop weekly/monthly media buying plans and generate performance reports.
- Utilize cloaking techniques and anti-detect browsers to ensure stable delivery on restricted platforms.
- Design and optimize PWA (Progressive Web App)



acquisition funnels to reduce friction from click to first‑time deposit (FTD).
- Continuously optimize landing pages, offers, creative assets, and user experience through A/B testing.
- Leverage Telegram/WhatsApp community traffic to drive registrations and deposit conversions.
- Deeply track and optimize core metrics: ROI, NGR, GGR, LTV, FTD, CAC, etc.
- Quickly adjust strategies based on attribution models and segmentation data.

Requirements:
- 2+ years of experience in advertising media buying, with at least 1–2 years focused specifically on the iGaming (online casino / online slot machines) industry.
- Proficient in major advertising platforms such as Facebook Ads and Google Ads, with hands‑on experience in grey‑market or restricted‑industry advertising.
- Proven experience in Latin American markets (Brazil, Mexico, etc.), with a solid understanding of local user behavior and market differences.
- Capable of managing large budgets (mo

📌 Media Buyer (Madrid)
🏢 LESTARS MANAGEMENT CONSULTANCY
📍 Madrid

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