PHD is looking for a Brand Specialist who will provide stewardship and analysis of all media and communications across all media in a cost-effective manner.
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Based in Madrid OM Offices, she/he will lead the development of communication plans in accordance with objectives and strategies for the account. S/he will be responsible for the effective and efficient execution of the communication plans of the client or groups of clients.
S/he will maximize returns on advertising and promotional activities across different multimedia channels (digital channels, such as display, newspapers, magazines, radio, television, the internet and outdoor media, such as posters and digital billboards), collect and analyze information regarding consumer behavior, circulation, audience trends and the impact of different methods.
The Brand Specialist would have the added benefit of participating in new business pitches.
This is great opportunity to join an energetic and innovative team with big plans for growth.
Responsibilities
Client Oriented
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- Provide high standard and quality service working closely with clients, understanding their needs and objectives. Work to deliver business goals making recommendations about what media channels should be used for specific campaigns.
- Develop a good knowledge of the client’s business and industry.
- Develop a good relationship with suppliers and solid understanding of the media offering in the market.
- Identify target audience and analyze ongoing results to identify campaign trends and key insights to help meet and exceed client goals.
- Armed with this critical analysis, media planners devise or recommend strategies for using certain media effectively to attract and retain customers, increase brand recognition and maintain customer satisfaction and loyalty. Create
📌 Brand Specialist (Madrid)
🏢 Phd Media Spain
📍 Madrid
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